Philip Carrera - Be memorable.
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Copywriting Portfolio

Yes, It Can Go Five Miles Per Hour

3/10/2019

 
Picture
What you see before you is a 2010 458 Ferrari Italia Rosso Corsa. A 7-speed manual with an adrenaline-inducing five hundred sixty two horsepower and enough torque to rip around corners sharper than a razor blade.

But you don’t care about that. Because at two hundred seventy two miles per hour no one can see you.

​And driving an elegant work of art is all about being seen.


Glide past the trendy restaurants on Sunset Boulevard, park in front of a chic store on Melrose Avenue and you’ll soon see this automobile’s magnetism at work.

​The scarlet red exterior will draw curious passersby in to take a peek at the Argento Nurburgring leather. Aficionados will comment on the sleek 20-inch alloy wheels.

But, more importantly, everyone will wonder who you are. They'll whisper, Foreign Dignitary? Wall Street guru? Silicon Valley venture capitalist? 


The beauty is, nobody needs to know. On this day, you are whoever you want to be.

With a sticker price of over two hundred fifty thousand dollars, this gorgeous instrument of Italian craftsmanship would seem to be out of reach for most of us. But we’ll let you in on a little secret.

​It’s not for sale. It’s for rent.


In fact, our fleet includes over a dozen luxury vehicles: Bentley, Rolls Royce, Porsche, Lamborghini and more, starting at only $385 per day. That’s twenty four hours of heart-pumping thrills, from launching yourself zero to sixty in three point three seconds, to pretending you flew in on a whim for sushi and cocktails.

Stop by our showroom for a test drive and listen to the purr of the 4.5-liter double overhead cam V8 inviting you to slip away for a night you’ll never forget. Granted, you’ll want to take it nice and slow for most of the evening, but you can always put it to the test on your way back.

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Client Brief: We’re a close-knit group on a mission to fulfill automotive fantasies around the world. Welcome to the world of exotic car rentals. We’re looking for a writer with an interest in cars/automotive tech and a love of writing with a sense of humor. We’re seeking unique well-researched, entertaining content for various formats and channels on the web. Have a grasp of SEO fundamentals and experience with Wordpress.

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  • Home
  • Copywriting
  • adventures
    • morocco
    • thailand / cambodia
    • iSUP
    • Indonesia / Singapore
    • Borrego Springs
    • Yosemite
    • Ecuador
    • big sur + carmel
  • 10 Short Stories
  • Contact